Spring GDS 25th Anniversary
A logistics company that ships to 190 countries built something to ship to itself.
Apache Kafka is a distributed platform for moving streams of events between systems. Producers write records to named streams called topics, consumers read from them, and Kafka keeps the records durably and in order so many services can react to the same flow of events independently.
The core idea is the durable, append-only log. A record written to a topic stays there for a set retention period, so a consumer can read it now, or replay it later, or join after the fact and catch up from the beginning. This decouples the systems that emit data from the systems that use it. An online store publishing every "order placed" event, with billing, inventory, and analytics each consuming that same stream at their own pace, is Kafka doing exactly what it is built for. It scales horizontally by partitioning topics across a cluster, which is how it handles millions of events per second.
Kafka is the backbone for event-driven architectures, real-time pipelines, and the kind of integration where a database or a simple message queue would buckle under volume or coupling.
We reach for Kafka when systems need to react to events in real time and a request-and-response API would tie them too tightly together. We design the topics, decide how data gets partitioned, and think hard about ordering and delivery guarantees up front, because those decisions are painful to change once events are flowing in production.
This sits across our integration platforms and our data lakes and data warehouses, since Kafka often feeds the same stream into both operational services and the analytics layer behind data analytics and visualization. We build the consumers to handle replays and failures gracefully, so a downstream hiccup does not lose data. Global brands bring us pipelines that cannot drop a beat, and Kafka is frequently how we keep them moving.
Got systems that need to react to events as they happen? Let's design the stream.
A logistics company that ships to 190 countries built something to ship to itself.
Turning a brand into a working business.
Half a million people. One app. Zero chaos.















