Spring GDS 25th Anniversary
A logistics company that ships to 190 countries built something to ship to itself.
Sustainable Development Goals (SDGs)
What are the Sustainable Development Goals?
The Sustainable Development Goals are a set of 17 objectives adopted by all United Nations member states in 2015 as part of the 2030 Agenda. They cover the broad span of human and planetary wellbeing, from ending poverty and hunger to climate action, quality education, gender equality, decent work, and responsible consumption. Each goal breaks down into specific targets and indicators, 169 targets in total, meant to make progress trackable rather than aspirational.
The SDGs replaced the earlier Millennium Development Goals and widened the scope from developing nations to every country. They were written for governments, but business has adopted them heavily as a shared language for sustainability and impact reporting. That popularity created a problem the UN itself flags: SDG-washing, where a company maps its existing activities onto a few convenient goals and slaps the colourful icons on a report without changing anything. A logistics firm genuinely cutting emissions to support Goal 13 is using the framework; one that picks the easiest goal to claim is decorating with it.
With the 2030 deadline close and many targets off track, the goals now serve as much as a measuring stick for how far behind the world is as a plan for getting there.
The SDGs at Dallonses
We are wary of companies that wallpaper a report with SDG icons, so we are careful about which goals our work honestly touches. The honest ones are narrow. Decent work and reduced inequality through how we hire and pay, responsible consumption and climate action through the efficiency of what we build.
As a certified B Corp, we already report against standards that overlap with several goals, which keeps the claims grounded in something audited. Where the SDGs are genuinely useful to clients is as a measurement frame, and that connects directly to our sustainable tech consulting: cutting the energy a system burns is a concrete contribution to climate targets, and one you can put a number on. We would rather claim two goals truthfully than seventeen for show.
Want technology choices that line up with real sustainability targets? Let's look at which ones actually apply.
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