The first AI chatbot for perfumery

The fragrance counter, reimagined as a conversation

We built Scentbot around the way people actually discover fragrance. Not menus. Not buttons. A real conversation. Users describe a mood, a memory, an occasion, in text or image. Scentbot responds, asks follow-up questions, and narrows to the right fragrance. Each recommendation comes with visuals, olfactive context, live pricing, and a buy button. The moment a user finds what they want, they can act on it.

A system that learns what sells

The platform learns from every conversation. What users ask for, what they reject, what leads to a purchase. That data feeds back into the recommendation engine and gives Puig's team a clearer picture of what fragrance buyers want across markets and seasons. The longer it runs, the sharper it gets.

Scentbot and Wikiparfum share the same intelligence layer. Every Scentbot conversation, every Wikiparfum interaction, feeds the same picture of global fragrance demand. Two products. One growing ecosystem.

Embedded anywhere, configured for any brand

Scentbot is built to live inside any retailer's site. Embed it with minimal setup. No rebuild. No custom development. Once embedded, every element adapts to the brand: visual language, product catalog, chatbot tone, language. Carolina Herrera gets one experience. Another retailer gets something entirely different. Same engine. Fully different expression.

The product catalog powering every Scentbot deployment is managed through the same CMS we built for Wikiparfum. One platform, two products. Brands manage their own catalog, control what appears in the chat, and push changes live across all channels immediately. No tickets. No waiting.

Built for fragrance. Ready for anything.

The engine behind Scentbot isn't tied to fragrance. It can power a discovery experience for any product where choice is overwhelming and guidance converts. Shoes. Wine. Skincare. Electronics. The conversation adapts. The infrastructure stays the same. We can build it. What you sell is up to you.

The first AI fragrance advisor. A conversation that turns discovery into purchase, at retail scale.

AI is reshaping how people connect with brands online. In fragrance, where the buying experience has always been physical and personal, a human-like conversation moves the needle. Discovery becomes personal. Personal becomes purchase.